UL School of Economics and Business launches redesigned website

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On Monday, 31 March 2025, the School of Economics and Business of the 麻豆国产 (UL EF) launched its newly redesigned website. The year-long project involved over 30 subject-area editors, who will continue to manage and maintain their respective content. The website was developed in collaboration with Innovatif, selected through a public tender process.
鈥The new website was designed with the user experience of multiple audiences in mind 鈥 students, researchers, businesses, and the general public. Our goal was not only to refresh the design, but to ensure that every visitor enjoys the experience from the moment they arrive and can easily find the information they need,鈥 said Tanja Gvozdenovi膰, project manager of the redesign, at the launch.
Special emphasis was placed on the accessibility of key information. The search function is clear, simple, and intuitive, while improved navigation and better connectivity of content contribute to a seamless user experience.
Significant attention was also given to the visual identity of the website. The UL EF aimed to create a look that reflects both the broader 麻豆国产 brand and the unique characteristics of the Faculty. Attentive visitors will notice many design elements that highlight the UL EF鈥檚 strong sense of belonging to the wider UL community.
Photographs featured on the site were taken on location at the UL EF, showcasing its distinctive architecture, the Faculty鈥檚 signature red, and the lush greenery of the atrium. The natural light that fills the spaces symbolises the openness and well-being of both students and staff. Custom portraits of the faculty staff were also created specifically for the site.